Along with a 16-lane bowling alley in the Barcelona Olympic Village, Brunswick also supplied athletes with information about bowling, an international and “ideal Olympic sport.” The packets provided a ...

Brunswick understood a thing or two about simple, visual branding. The red Brunswick crown is plainly evident on this battered pin.

The Brunswick-Balke-Collender Company was a dominating force in tenpin bowling, but they also produced pins and equipment for other bowling games. From duckpins to mystery pins, Brunswick had everyone ...

Bowling was in the middle of its golden age in 1960, so a month dedicated to the sport seemed fitting. The first National Bowling Month was held in September of that year, and Brunswick issued promoti ...

Brunswick contributed to the athletes’ leisure time by supplying pins (bowling and lapel) for the Olympic Village bowling alley at the 1992 Summer Games in Barcelona, Spain. Olympic athletes had acces ...

Much like today, bowling alleys of the twentieth century were a great place for group gatherings. From birthday parties to family leagues to Boy Scout troop outings, bowling alleys could host them all ...

In 1988, bowling made its Olympic Village debut.

Brunswick introduced their Automatic Scorer at Village Lanes in Chicago, Illinois. Brunswick’s vice president for marketing described the event as “the dawn of a new era in bowling.” The premiere attr ...

What a durable pin! Even as the exterior coating began to chip away, Brunswick’s King Pins withstood the assaults from ball and machine.

Brunswick liked to reward good bowlers. The perfect games that earned these lapel pins might have been bowled on a lane featuring the newest in Brunswick technology.